Is Influencer Marketing Dead? A look at it’s viability for the fashion and beauty industries

Is Influencer Marketing Dead? A look at it’s viability for the fashion and beauty industries

Anyone working within the fashion and beauty industry will be well informed of influencer marketing. Both the fashion and beauty industry have been prominent users of influencer marketing, but the lack of due diligence from both private companies and influencers has led to huge scandals that have raised question marks over its viability as a…